Comments on: Choosing The Right Color For Your Brand http://gailandco.com/2010/01/29/choosing-the-right-color-for-your-brand/ Talking About Marketing and Communications Fri, 25 Feb 2011 09:34:41 -0700 hourly 1 http://wordpress.org/?v=3.1 By: Personal Branding – What Color is Your Brand? | Agent Deepak http://gailandco.com/2010/01/29/choosing-the-right-color-for-your-brand/comment-page-1/#comment-98 Personal Branding – What Color is Your Brand? | Agent Deepak Thu, 20 May 2010 00:17:51 +0000 http://gailsdtp.com/?p=700#comment-98 [...] Choosing The Right Color For Your Brand [...] [...] Choosing The Right Color For Your Brand [...]

]]> By: Gail http://gailandco.com/2010/01/29/choosing-the-right-color-for-your-brand/comment-page-1/#comment-79 Gail Sat, 30 Jan 2010 14:03:41 +0000 http://gailsdtp.com/?p=700#comment-79 I agree with you Chaim. Many thanks for enlightening our readers. Do visit often and share your thoughts. I agree with you Chaim. Many thanks for enlightening our readers. Do visit often and share your thoughts.

]]> By: Chaim Jaroslawicz http://gailandco.com/2010/01/29/choosing-the-right-color-for-your-brand/comment-page-1/#comment-78 Chaim Jaroslawicz Fri, 29 Jan 2010 17:04:37 +0000 http://gailsdtp.com/?p=700#comment-78 Gail - Your comments on color and their meaning are quite accurate. However, when designing a logo, one must also keep in mind HOW and WHERE the logo will be used. Multiple colors on a website are generally not an issue. If you tried to PRINT a business card, letterhead, brochure or promotional product, you must be aware that adding the additional colors will add significant costs. Many companies have multiple versions of their logo where only a single color is possible (black & white brochure, foil stamping, prohibitive cost for multicolor) or where the additional colors are not practical or do-able. Gail -

Your comments on color and their meaning are quite accurate. However, when designing a logo, one must also keep in mind HOW and WHERE the logo will be used. Multiple colors on a website are generally not an issue. If you tried to PRINT a business card, letterhead, brochure or promotional product, you must be aware that adding the additional colors will add significant costs. Many companies have multiple versions of their logo where only a single color is possible (black & white brochure, foil stamping, prohibitive cost for multicolor) or where the additional colors are not practical or do-able.

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